Thanks to mobile mania, the days of growth are virtually over for desktop ad formats like search and banners, new research suggests. Desktop ad spending will peak in 2014 at $35.39 billion -- up from ...

Mobile advertising is continuing to grow, but it's doing so at the cost of desktop ad spending, according to a new study.While research firm eMarketer predicts U.S. digital ad spending to grow 14% ...

With nearly one-third of the world’s population touting smartphones, it’s no wonder that marketers are jumping at the opportunity to reach this sizable audience with mobile ads. The mobile audience is ...

These days, video marketers have multiple options for reaching their target consumers, but which one is the most effective? Providing real data to solve that question is video advertising technology ...

Google is now pushing search ads on AI Mode and the desktop version of AI Overviews. Google's Vidhya Srinivasan said at Google Marketing Live, "we're expanding ads in AI Overviews to desktop, and ...